Your Contact Information
Use of Information
We use personally identifiable information for various purposes. As a registered user, you provide us with information that we maintain and reference as part of our attempts to provide better and more personalized service to you. We might also use online registries or other databases to permit you to use and participate in certain portions in or features of our Site. We also use such information to make our online marketing and other communications with you more efficient.
We do reserve the right to transfer personal information to a successor in interest that acquires rights to that information as a result of the sale of Madd Gear. We may disclose your information in response to a court order, to enforce our Terms and Conditions of Use, at other time when we believe we are reasonably required to do so by law and/or whenever we deem it appropriate or necessary to give such information to law enforcement authorities. Please note we will not provide you with notice prior to disclosure in such cases.
We also collect information automatically and through the use of electronic tools that may be transparent to you. We may log the name of your Internet Service Provider, IP address, or use “cookie” technology to assist us with enhancing your experience on our Site, including but not limited to troubleshooting the Site or server (which may require third party technical support), Site administration, using cookies to store your user name and password, sparing you from having to re-enter that information each time you visit, or to control the number of times you encounter a particular advertisement while visiting our Site. As we adopt additional technology, we may also gather information through other means. In certain cases, you can choose not to provide us with information by setting your browser to refuse to accept cookies, but be aware that doing so may limit your ability to access certain portions of the Site or may require you to re-enter your user name and password.
We take reasonable precautions to maintain the security and accuracy of personally identifiable information we collect, including limiting the number of people who have physical access to our database servers, as well as employing electronic security systems and password protections that guard against unauthorized access. We use Secure Socket Layer (“SSL”) technology to protect the security of your credit card information as it is transmitted to us. Please note that e-mail is not encrypted and is not considered to be a secure means of transmitting credit card information. We cannot guarantee the security of any information you disclose online and you do so at your own risk.
EFFECTIVE DATE: January 5, 2012